Ashlee Aplin: Your Guide to Seamless Real Estate Transaction

Agent Details

EMAIL: [email protected]
MOBILE: (608) 313-4081
ADDRESS: 2230 Fordem Avenue, Madison, WI 53704

Meet Ashlee

hey there

I'M AN EXPERIENCED AGENT WITH A MODERN APPROACH TO THE CLIENT EXPERIENCE.

I'm best known for going above and beyond for each and every one of my clients. I seek to make the home buying and selling process as stress-free as possible, often times bending over backwards to make the magic happen. My down to earth personality, care for others, and relentless work ethic makes me an exceptional resource for buyers and sellers. My favorite part of being a real estate agent is the relationships that transpire. I often walk away from closings with new lifelong friendships!

On my days off, I enjoy attending sporting events, Madison’s local food scene, traveling the world, hiking with my family, and getting lost in a good book!

(608) 313-4081
[email protected]

Work With Ashlee

Ashlee Aplin seated on a kitchen island in a bright, white kitchen.

Contact Ashlee Follow Ashlee

Ashlee Aplin seated on a light blue sofa, smiling at the camera.

Ashlee Aplin stands outside a storefront holding two drinks.

The quiz

Bloom Bake Shop, the Green Bay Packers and traveling.. Time to reveal a few of my favorites. See anything we have in common?

1. FAVORITE SEASON?

fall

2. FAVORITE VACATION YOU'VE TAKEN?

hawaii or italy

3. Favorite sports team

green bay packers

4. Fun Fact

i read 40/50 books per year

5. Favorite local biz

bloom bake shop

6. FAV. WEEKEND ACTIVITY

coffee, brunch, & a good book

Ashlee Aplin smiling in a light blue blazer outdoors.

NUMBER OF HOMES I'VE SOLD

200+

YEAR I GOT MY REAL ESTATE LICENSE

2017

BUSINESS THAT COMES FROM PAST CLIENTS OR REFERRALS

100%

TOP RANKING OUT OF 3,000+ AGENTS IN MY MARKET

1%

TOTAL SALES SINCE 2017

$67M+

meet cait berry

Grab a coffee and get to know me a little. In this video, I share why Madison means so much to me, how my family’s history here shaped the way I work, and what it’s really like to buy or sell a home with me and the Insiders Realty team.

frequently asked questions

Cait Berry is a Madison, WI Realtor, sixth-generation Madisonian, and founder of Insiders Realty, brokered by Real Broker LLC. She has been a full-time agent since 2012 and is a team leader and real estate coach with Tom Ferry International.

Cait and her team serve Madison, Middleton, Shorewood Hills, Maple Bluff, Monona, Waunakee, Verona, Fitchburg, Sun Prairie, McFarland, Oregon, and communities across Dane County.

Every client works with a dedicated agent on the Insiders Realty team, and Cait leads strategy for every transaction. Many sellers and buyers work with Cait personally if requested.

Cait leads the Insiders Realty team, which is brokered by Real Broker LLC.

Call or text (608) 576-1125, email [email protected], or schedule a coffee or Zoom chat right here on this page.

Clients most often mention her quick communication, honest advice, and deep local knowledge. The Insiders Realty team has a 5.0 rating across 46 reviews on Zillow, with many from relocation clients and families who bought and sold at the same time.

Yes. Cait is a sixth-generation Madisonian, and her family helped develop neighborhoods including Shorewood Hills, Westmorland, Sunset Village, and Orchard Ridge. She has lived in Madison her whole life.

Yes. Cait and her team have sold everything from $90,000 condos to $3,000,000 lake homes. For luxury listings, she creates cinematic listing videos and lifestyle-driven marketing that show buyers the life that comes with the home.

Yes, relocation is one of her specialties. Cait starts with a Zoom strategy session and her free Inside Madison Relocation Guide, and her neighborhood video series helps you get to know areas like the Near West Side and Middleton before you visit.

Yes. Many of Cait’s clients buy their next home first using a HELOC or bridge loan, then sell their current home once they’ve moved. She plans both sides upfront, so neither decision feels rushed.

Yes. Cait is a team leader and real estate coach with Tom Ferry International, where she coaches agents on building their businesses. Agents interested in coaching can reach her at [email protected].

What Clients Say

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Ashlee is hands down the best agent in the greater Madison area and beyond. Her expertise and responsiveness are unmatched. From the moment we went live to the moment we closed, she was receptive and informative. We had an accepted offer within 4 days on the sale of our first home. Look no further because Ashlee is your girl!
— Seller
Ashlee is the absolute best! This was my second time working with her, she’s so great, She is very responsive and truly had my best interest in mind. When things slowed down a bit more than expected, she was quick to offer suggestions and hold an open house for me. Truly couldn’t have done this without Ashlee’s help. If you need a fabulous realtor in the Madison area, Ashlee is your girl, you won’t regret it!
— Elizabeth R.
Working with Ashlee was an absolute joy. From day one, we could tell that she was looking to partner with us to get the exact outcome we desired, not rush through the process. Since it was our first house sale, we leaned on her expertise, what a great call that turned out to be! The Dane Co. market is nuts and she masterfully navigated our photography, listing, staging, open house, and negotiations like a pro, including many key decisions that led to a perfect deal. We were in a bit of a unique situation with a house build, and she was able to get a fantastic price and the exact rent-back situation we needed to comfortably transition homes. She will...
— Lee K.
In the words of Tina Turner, Ashlee is "simply the best" and "better than all the rest!" My husband and I were on the hunt for our first home where we were moving back to Madison from the Milwaukee area and Ashlee from Insiders Realty was recommended to us. From day one, the experience was wonderful. She is personable, professional, responsive, and knowledgeable of the market. As it was our first time buying a house, she was also incredibly helpful in guiding us through the process. We love our new home and Ashlee was a major part in helping us find a place to plant some roots.
— Amanda B.
Right from the start Ashlee impressed me. She asked questions like 'why do you want to move' and 'what is your timeline'. She wanted to understand my situation and my needs. When I told her about the home I was buying and why I wanted to sell my present home, that I had finally found my dream home and my timeline was ridiculously complicated, she got on board and was my greatest cheerleader! Ashlee handled it like the pro that she is. She exemplified why you need a realtor in your corner when selling a home. We had a difficult situation in which our buyer reneged on the deal and the whole sale was falling apart. There was a secondary on the house I ...
— Jm L.